Evaluation of All Inclusive System with Respect to Sustainable Tourism Principles

Pasa , Mustafa Ozyurt (2012) Evaluation of All Inclusive System with Respect to Sustainable Tourism Principles. In: 3rd International Symposium on Sustainable Development, May 31 - June 01 2012, Sarajevo.

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Abstract

The aim of this study is to analyze the “all inclusive system”, an important marketing strategy of tourism enterprises, with respect to sustainable tourism principles. Following this purpose, all related academic studies and literature have been compiled and the subject was analyzed according to the collected information. Existing research suggests that the notion of sustainable tourism and the concept of all inclusive system may be far apart from each other in many ways. The quality of service and consequently guest satisfaction has been negatively affected from all inclusive system. Another negative aspect found is that the system stimulates unnecessary and excessive consumption, which is not beneficial both for the enterprise and for sustainability. Furthermore, since guests make most of their spending within the enterprise using the all inclusive system, local businesses find it harder to make profit and survive in the competition. Local community is a key factor in sustainability, so the system contradicts with sustainability in many ways. Some enterprises on the other hand defend the system since it creates economic activity somehow, yet they agree on the fact that this system should not be used in urban areas. Keywords: Tourism, Sustainable Tourism, Tourism Enterprises, Tourism Marketing, All Inclusive System.

Item Type: Conference or Workshop Item (Paper)
Subjects: H Social Sciences > H Social Sciences (General)
Divisions: Faculty of Economics > Management Department
Depositing User: Users 173 not found.
Date Deposited: 09 Nov 2012 08:32
Last Modified: 09 Nov 2012 08:32
URI: http://eprints.ibu.edu.ba/id/eprint/1366

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